The most important element of our brand is the Destination PromiseTM. This is the beacon that will guide all that we do in regard to tourism marketing and will guide and influence the Parish's non-tourism marketing programs, such as business and economic development. It captures the way we want customers to think and feel about the Parish relative to competitors.
The brand is a promise that will guide and inform every message, every process, every organizational decision, every customer contact, and every communication throughout the Parish, including the development and marketing of the Parish.
The Terrebonne Parish brand focuses on the opportunities created by the natural bayou/wetlands and how that has shaped the people, lifestyle and industries.